Four 9’s Cluster
IOS Application Design
“Gold is the mirror in which the soul of humanity is reflected.” — Carl Gustav Jung
Four 9’s Cluster is a groundbreaking project that has revolutionized the jewelry industry in Ukraine and the USA. Superheroes.marketing took on the ambitious challenge of not only making the brand recognizable through its lineup of products and services but also proving the viability of a new business model designed to make a jeweler’s life easier.
In close contact with our client, we developed a strategy, tested the product’s market fit, and secured initial inquiries, affirming customer readiness to pay for services offered.
Client
Four 9’s Cluster
Responsibility
Marketing Strategy
Project Category
Marketing, Branding, Website Development
The cluster offers a wide range of services covering every aspect of jewelry production. From precious metal casting, including gold, platinum, and silver, to high-precision 3D modeling, Four 9’s Cluster equips professionals with the tools needed to bring bold ideas to life. Services include repair and finishing, polishing, stone setting, as well as laser cutting, engraving, and welding. The company also specializes in electroplating and custom jewelry manufacturing, producing unique, high-quality pieces.
Our analysis of the jewelry market in Ukraine and the USA revealed significant opportunities for innovation. As of December 2023, the YouControl platform has stored data on 1,453 Ukraine-based companies engaged in jewelry production, primarily amassed in Kyiv and eastern regions. Despite challenges posed by the tax system, pandemic, and war, the removal of a 10% pension insurance advance payment sent a positive signal for market recovery.
We discovered that modern consumers seek unique, personalized pieces, while jewelers seek access to advanced technology and a like-minded community. In Miami, Florida, the dynamic and highly competitive jewelry industry highlights a demand for innovative solutions.
